When it comes to skincare, there are a lot of brands to choose from. You could spend your entire life attempting to try every single product in Sephora, and you still wouldn’t be able to. There are new brands and new products coming out all of the time, and unless you’ve been living under a rock for the past couple of years, you’ll know that Korean skincare products have taken the beauty industry by storm. Ever since the BB cream, we’ve wanted everything and anything beauty-related from Asia. Thankfully, you can get lots of great Asian skincare brands online or in stores close to home. There’s no need to rack up the frequent flyer miles to feed your skincare addiction.
(Related: Skip Vs. Buy: Your Guide To Which Korean Beauty Products From Urban Outfitters To Try)
Make sure you have these Asian brands on your beauty radar:
1. Tony Moly
If you’re a sucker for anything adorable, you’ll love Tony Moly for the packaging alone. Think hand creams in the shape of fruits and perfume bottles in the shape of bunnies. And here you thought your Marc Jacobs Daisy bottle was cute. The South Korean brand isn’t just all style and no substance. They have innovative formulas which keep people coming back for more masks, balms, and face mists. You can pick up your adorable stuff at Urban Outfitters or Sephora.
2. Too Cool For School
Attention all cool girls. Too Cool For School is a Korean beauty brand that combines innovative beauty products and experimental artists, which means you get great products and vanity-worthy packaging. You can pick up a few items at Sephora and K-beauty site Sokoglam.
3. Sulwhasoo
Sulwhasoo is a brand that you might have come across at the beauty counter. They’re stocked at Bergorf Goodman, Nordstrom, and Neiman Marcus. You can also shop their online store. The luxury Korean brand has been around since 1967 and is focused on Korean herbal medicinal skincare. They’re known for their products containing concentrated ginseng, so if you’re looking to splurge, try one of them out.
4. LuLuLun
LuLuLun is a Japanese brand that you can get at iMomoko and on Amazon. If you love face masks as much as you love cute packaging, you need this brand on your radar. They have quite a following already, so pray they are available in more stores soon.
5. Amorepacific
Amorepacific is a name you might have heard, but you may not have realized that it is a South Korean brand. The skincare brand has a range of masks, cleansers, serums, and sun protection. They’re stocked in their online store, Sephora, Nordstrom, and Bergdorf Goodman.
6. The Face Shop
The Face Shop is another South Korean brand that combines adorable packaging with great skincare. Just take a look at this hand cream. You can pick up the line at Urban Outfitters or shop their online store.
7. Skinfood
South Korean brand Skinfood is the first cosmetic brand to base itself on food and has been operating since 1957. Some interesting products include an oyster extract mask and a jellyfish one. They have everything from cleansing balms and oils to eye care products. Every product has a charming bottle that foodies will love. You can get some products at Urban Outfitters, Sokoglam, and at the Skinfood online store.
8. Missha
Korean beauty brand Missha has an extensive range of skincare, body, hair, and makeup products. Check them out at their online store. Their philosophy is to keep skincare products affordable and accessible for all. Who doesn’t agree with that?
Iskra Banović is our seasoned Editor-in-Chief at Blufashion. She has been steering the website’s content and editorial direction since 2018. With a rich background in fashion design, Iskra’s expertise spans across fashion, interior design, beauty, lifestyle, travel, and culture.
